Together with ICF Next, Air has created a new campaign for the European Union. The work aims to inform sceptical citizens about how they are protected by the European Union in their daily lives.
The campaign includes a series of online films that cover 4 major themes: safety, health, environment and society. In the films, people who work for the EU are brought together with the “ordinary” EU citizen. Initially it seems they have nothing in common with each other, but together they discover how they are linked to each other through a chain of EU employees.
A total of 10 films have been produced. These have been distributed to all countries in the European Union.
You can watch the films about rare diseases and anti-radicalization below.
The other films can be found on our youtube channel.
Link to the website: https://europa.eu/euprotects/content/homepage_en